When your company’s products or services get attacked on a social network or a customer review site, don’t go with your first instinct. Instead of lashing out or ignoring it completely, take a measured response and avoid these common mistakes. By Tom Kaneshige || Mon, February 03, 2014 When a company gets a bad customer review […]
About Bruce Quiroz
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Entries by Bruce Quiroz
BY RYAN CONNOR, VERNDALE 12.30.13 3:36 PM || http://www.wired.com In the space between art and science lies a discipline that’s been completely disrupted over the past 5 to 10 years — marketing. Like an awkward adolescent finally coming of age, marketing has finally been given the validation and direction it needed for businesses to make smarter investments. […]
By Denis Duvauchelle, Saturday, 21 Dec ’13 , 08:00pm || http://thenextweb.com Denis Duvauchelle is the CEO and co-founder of Twoodo, the ultimate online collaborative tool. Why does researching [hash]tags matter? Whether it’s blog articles, publications, videos, images, podcasts, infographics or simply the text of your website, your content wants to be found. Your contentneeds to be found. The main […]
By Mikael Cho, Monday, 23 Dec ’13 , 06:25pm || http://thenextweb.com Mikael Cho is the co-founder of ooomf, a network that connects short-term software projects with handpicked developers and designers. Mikael writes about psychology, startups, and product marketing over on the ooomf blog. I’ve noticed how seemingly small things like font and the spacing between letters can impact how I […]
By Christian Gheorghe, Saturday, 28 Dec ’13 , 04:00pm || http://thenextweb.com “This data is 90 days old, but that’s okay.” When was the last time you heard a C-level executive say that? My guess is it’s been a while, because these days, if you don’t have real-time access to the data that drives your business, it’s all but […]
By Martina King || http://thenextweb.com Martina King is the CEO of Featurespace where she is responsible for the strategic direction and corporate vision at the company. A popular internet meme goes something like this: ‘It’s 2013: where’s my flying car?’ The question, asked on t-shirts and coffee mugs around the world, debated on technology forums, or bantered around […]